Part 2: Partner Portals for Building, Second Discipline of Channel Value Systems

Through the use of partner portals, a channel steward functions to allow the different channel partners within a distribution network to be able to collaborate and communicate effectively with one another, as well as with the parent company or the manufacturer. In the previous article, it has been established that in order for a channel value system to grow and thrive, it is necessary to utilize channel stewardship.


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